Tuesday, April 1, 2014

Got Your Back





READY TO WIN? Yes! 3.9K have received their Exclusive Invitation to the same "Life Changing Event" you're going to be at on April 17th...I wouldn't miss it! Soooo are you READY TO WIN? Yes! Here are the First EIGHTLynn Jaussi, Linda Haig-Hosking, Carolyn Angell, Katrina Seekingme Owen, Jacqueline L Lizotte, Dayna Barr, Christina Young and Robert Kuntz the lone guy from the Children's Charity Network!!! Thanks for your interest in CELEBRATING LIFE!!!
http://youtu.be/MT3sEorKqf4

Sunday, March 30, 2014

Helping Their Customers Do BETTER Videos...Digital Cafe Studio Tour





FOR PROFESSIONAL's  or AMATEUR's DOING VIDEO
In all actuality this video is MORE than a Tour of "Digital Cafe"...this is actually a Demonstration of how you can build a Studio...How to create the scene for your next series of videos and finally this is Great Content.  If you're intending to even do simple video today you will learn so much about "What to Consider" by watching this Tour.

+Mike Koenigs is offering some invaluable behind the scenes information that you could never get anyone with his level of Expertise to normally share with you in this kind of "Behind The Scenes" video. Thanks again Mike!

Thursday, March 27, 2014

How to Create Insanely HAPPY Customers

3 Customer Mistakes to Avoid, on Jennings Wire

CUSTOMER EVANGELIZM TIP #109: Know your Customer


CUSTOMER EVANGELIZM TIP #109: 

Get to Know your Customers by finding new and exciting ways to work closer with them...by Deremiah *CPE

CUSTOMER EVANGELIZM TIP #70A: Creating Customer Chronicles


CUSTOMER EVANGELIZM TIP #70A: 

I've chronicled well over 52 different ways to Create opportunities to Spread Unforgettable Customer Service. So I highly recommend Creating Customer Chronicles...by Deremiah *CPE

If you'd like to receive one of these Customer Chronicles in the mail please post a response to this blog no later than Friday, March 28th, 2014.

Friday, March 21, 2014

Young Girl Challenges Big CEO to a Billion Dollar Challenge







 Who is this Tiny Girl and why should it matter to you that she's Making a BIG CHALLENGE...I won't ask you to share this Video...because that's what a Heart is for. Children Do Matter...that's why I've spent my entire Life Proving it. No it's not about what our Government should Do...it's FIRST about What "We The People" should Do! Note: at the time I  shared this video on Youtube, GOOGLE Plus, Facebook, Linkedin and Twitter there were only 76 views. 

Wednesday, March 12, 2014

CUSTOMER EVANGELIZM TIP #149: How Forgettable Are You?

If your phone is not ringing everyday or you're not getting emails from interested hungry Customers like your name is GOOGLE or Facebook then you're more than likely...highly Forgettable?

You've got to become UNFORGETTABLE!!!

One way is to begin with the Idea that you're going to Make your Customer Service REMARKABLY UNFORGETTABLE. 

If you leave this out you're just fooling yourself. What good is Customer Service if it fails to lurk in the cellular membranes of your Customer as Something REMARKABLY UNFORGETTABLE. 

If you'd like to read more about this just say "I do" and I'll send you some additional information...if your Customer Service is already REMARKABLY UNFORGETTABLE and AWARD-WINNING please just ignore this TIP. Don't wait...use Customer Evangelizim Tip #149 today!

...by Deremiah *CPE

How to Build Your Green Home begins with knowing Robert Lord.

)





ROBERT LORD, the AMAZING Contractor of GREEN HOMES and GREAT CUSTOMER SERVICE..., is Now on Facebook!!!

If you've never seen Robert Lord's work please allow me the privilege to make this introduction. Robert is one of the most advanced Contractors that I know of and his heart for people is AMAZING too. Please go to his page and click LIKE. Here's a video below on my youtube account that is the first day I met Robert Lord. He was at an event with the Rotary in St. Charles where I was mentoring about 92 children at the time...and here's what I had to say about him: 

I'd like to say THANK You in Advance to those of you who clicked LIKE...not only are you smart to support Mr. Lord, but you understand the power of Social Media: Here's his page on Facebook where you can Like his GREEN HOMES: http://www.facebook.com/pages/Lord-General-Contractors-Corporation/65042382296.

Lovingly by Deremiah *CPE

Sunday, March 9, 2014

CUSTOMER EVANGELIZM TIP #320: "Customers Truth"


Never offer your CUSTOMERS anything less than the TRUTH in order to become More Highly TRUSTED. 

Most Customers, rightfully question the TRUTH of all events and this is primarily for two reasons that would take me much too long to explain here. But if you really want to know I'd be glad to do a webinar about it.

The rain was coming down pretty hard that day as I pulled up into the parking lot of the Bank. I arrived 30 minutes early as I am accustomed to doing and waited till about 10 minutes before my appointment start time to head into the Bank that day. By the time I informed his secretary that I was there for a scheduled appointment we had, the customer came out and invited me in. 

He immediately begin to raise his voice and tell me that he was Tired of the Poor Crappy service he was getting from our company! He further complained that he called and set up numerous appointments to meet with our Reps...that no body even had enough courage to show up and that this kind of non-sense had been going on for the past several months. 

He assured me that he was going to be looking for another company. I immediately apologized and told him that he wouldn't need to contact another company to do what I was going to do for him. Informing him that based on my research I had discovered to my own disappointment that the whole entire industry across the board even at our competitors was providing poor Customer Service...but now that I was here I was going to see to it that it changed for the better. 

To his surprise he was shocked when I immediately apologized and admitted that I had heard of similar stories like this before and that I too was disappointed that this kind of non-sense had taken place. I told him while I couldn't change the past that I would guarantee him that going forward into the future, (from here on out as long as he called me)...that it would be an entirely different experience and I would take personal responsibility to be his go to person inside of our company. I further asked him how much time he would realistically give me to straighten the problem out. He was fair and said he would give me two weeks since some of this will require an installation guy to come out to make some repairs and that they would have to order product. 

I told him I would personally see to it that everything get's cleared up in two weeks. He said he wouldn't believe it until he saw it. 

In less than two days I had a service truck out and all of the problems taken care of. I had the Customers problems solved and the Customer was back on board with our company and Very HAPPY Camper!

He called me up extremely grateful for all I had done. He then asked me if I could come back out and give him a proposal for some additional cameras he needed in his bank and if I could examine the entire system Burglar and Fire Alarm Systems including Cameras...and give him my personal recommendations for an upgrade to the system. I told him sure I'd be more than happy to do that...when would he like to see me? Within 2 weeks I was back out, examined the system for poor coverage and proposed to him my recommendations. He took the two contracts I had written up and immediately signed them and wrote me some checks. 

These kinds of negative experiences made good don't happen everyday. The reason why this did is because the customer read all of the cues I gave him about my professionalism and attitude on giving the customer a True Customer PASSION Evangelizm Experience. If you read this story again a few times you will glean some expertise on how to take a customers lemons and turn them into lemonade.

I chalk up this experience to a complete positive turnaround because I turned the customers "Negative Past Experience" into a "Positive Present Experience"... But it all began with me being Truthful with the Customer about our companies failure to Honor our relationship with him and then I guaranteed that I could solve the problem in less than a week even though he had given me two weeks to do it. 

The moral of the story is "Be Truthful with your Customers and if you do it right and exceed the Customers expectations they'll be calling you back Thanking you for the Great Service and then asking you to adequately review their existing system and buying new products from you. Again you can't afford to wait...use Customer Evangelizim Tip #320 today!

...by Deremiah *CPE

Friday, March 7, 2014

CUSTOMER EVANGELIZM TIP #224: FIRE Away...


Fire the 20% of your Customers who Take up 80% of your Time. Why? 

It's Simple & Profitable...Because they cost you 80% MORE. That's right! They cost you 80% More than the Customers who bring you 80% of your Profits. 

What would a Customer Passion Evangelist do with his Customers who were bringing him 80% More Profits?

...well that's a No-Brainer..."CULTIVATE Them, NURTURE Them and GROW them into a much BIGGER Audiences". 

that's right! CULTIVATE, NURTURE and GROW the 80% of the Customers in your marketplace right now who are Growing 80% of your Business. If you don't Evangelize that segment of your existing Customers with an extreme amount of PASSION they won't even hear you in this Noisy Marketplace. 

You can Make more money Now just by applying this simple Tip today. 

Don't wait...Implement Customer Evangelizm Tip #224 today.  Go to your "To Do List" write it down and Implement it right as soon as possible. If you have employees put someone in your company on a MISSION to have something in place before the Sun goes down today! 

It's just that Simple...you're losing Money and Customers...and this eventually will lead to you losing your business. If it's not your business take this idea to your manager, supervisor, your boss or the owner of the company and have them Take Action. 

So now you can stop wasting your time on the 20% of those who call themselves your Customer which in reality...they are the Customers who are currently costing you: 

80% More Time, 

80% More Revenue, 

80% More Attention, 

80% More of your Sales Force and 

80% More in the deterioration of your company or Business. Don't Wait...Do It!

...by Deremiah *CPE

Thursday, March 6, 2014

CUSTOMER EVANGELIZM TIP#146: What do Customers say about your Guarantee?


Customer Satisfaction is based more on Performance then on Guarantee...

How you treat your Customers can and will easily far exceed the Value of your Guarantee. 

Providing Great Customer PASSION Evangelizm can be a very powerful Intangible Asset. If you want to open the DOOR of Opportunity wide and far into the future...Evangelize your Customer by SERVING them with PASSION! 

A good Guarantee is good only to the degree that it is BACKED UP by PERFORMANCE...not "What you say you will do for a Customer" but "What your Customers have said you have Done for them in their dealings with you". 

So What are your Customers Saying about your Guarantee?

Are they telling others about it?

Or are they missing the Real Value that's still hiding in your Guarantee because you're afraid to communicate what really matters to your Customer.

Now when you can get them to give you a GREAT Testimony...you have turned your good...average Guarantee...into a GREAT Guarantee! 

This new guarantee you're using get's "Word of Mouth"...begins to grow and reaches far more people Quicker when you are PERFORMING by SERVING your Customers with PASSION. Implement Customer Evangelizm Tip #146 today and see Results that Matter.

...by Deremiah *CPE

Wednesday, March 5, 2014

CUSTOMER EVANGELIZM TIP #113: Are you Marketing to Your Existing Customers?


STOP focusing all of your energy on looking for new Customers.

Your Best Customers to Market to are your "Existing Customers". Most small businesses are on the prowl for finding their next Customer before they fully cultivate the ground of their "Existing Customers". 

Leaving so much money on the table that they completely miss the Full Potential of their "Existing Customers" Needs. 

So how are you over Developing that part of your market or are your "Existing Customers" one of your underdeveloped Goldmine Secrets? Would you like for me to reveal some of your other underdeveloped Goldmine Secrets?

There's so much more to learn about your existing Customer that you probably don't realize that there are dozens upon dozens of ways you're under cultivating your existing Customer Base. Implement Customer Evangelizm Tip #113 today.

...by Deremiah *CPE

Tuesday, March 4, 2014

CUSTOMER EVANGELIZM TIP #50: Un-DisCovered Customers


Just as Every Computer user is not an "APPLE Maniac" every person is not Your Customer. 

When APPLE discovered who their ideal Customer was they didn't begin the cloning process to reduplicate Customers but it would have been real easy to try to attempt to do that. 

But the key word in how to do it is cloaked above in the word "discovered".  Your Customers have to be Dis-covered which means to be Un-Covered. Do you know how to uncover your Customer? If you don't know how to do that then you might want to hire someone with the investigation skills of an Undercover Cop, a PI or a *CPE!

So do you know who your ideal Customer is? If you don't I'll be in my office for about an hour. Send me an email or just keep marketing like your product is for everyone.

...by Deremiah *CPE

CUSTOMER EVANGELIZM TIP #227:


CUSTOMER EVANGELIZM TIP #227: 

Underperforming leads to "Customers Underperforming"

...you can't blame Customers for their Underperformance when you're giving 25% Effort...you've Got to GIVE 110% Effort Every single time!!!  Without it you lose the attention of the Customer and they sense you've not applying yourself.

Customers Respond to Underperformance on the Sellers part by REFLECTING or MIRRORING the Underperformance they are Getting.  So however you see the Customer responding is a Direct Reflection of how they see you responding in most cases.

In order to IMPROVE on your SALES You've got to IMPROVE on VALUE ADDED...if you don't know how to do this More Creatively or More Effectively let's talk step-by-step. Don't wait...use Customer Evangelizim Tip #227 today!

...by Deremiah *CPE.

Friday, February 28, 2014

CUSTOMER EVANGELIZM TIP #314: What are the Hinges that Open The Door To Your Customers Heart??


CUSTOMER EVANGELIZM TIP #314: What are the Hinges that Open The Door To Your Customers Heart?

The MAJORITY of what most people Think is Customer Service and what is taught by most institutions about your Ideal Customer is Absolutely WRONG!!! While there are many similarities about Customers the small Differences that Really Matter Most to your Customers are as important as the little hinges that Swing open Big Doors. Although they are small they carry a lot of weight and are the little differences that Really Matter...I say FOCUS on the Little Hinges if you want the BIG DOORS to Come Wide Open.


I'm absolutely positive that while you're reading this post you don't have a clue of what those Hinges are. The first Start-Up company I worked for a year after I graduated from college had become a Blessing in disguise. After doing odd and end jobs barely making a living I reached out to the gentleman who leveraged his relationships to get me scholarships (to finish my college education) from the following companies Ciba-Geigy, Monsanto Company, Allied Van Lines, a SIRVA Company and way to many others to name here. These ingenious lessons don't get taught in college but by a veteran Vice President of Sales with Oil-Dri Corporation of America. If you want to know what the hinges are...send me a note before the Sun goes down.”


like when you walk into a house...most people notice the DOOR but very few people could tell you what the Hinges looked like that held the massive Door up on it's frame. Now if you don't think these little Hinges are important I double dare you to try to open a door without them. Every Customer is your DOOR to greater Opportunity but without the secret Little Hinges everyone somehow never looks at and you can tell they don't just by asking them..."Did you notice the hinges?" "What color were they?" and "Can you tell me how big they were?". Most can't...and most can't tell you what the Little Hinges are that open the DOOR to their most important Customer or Client. ”

Again if you want to know what the hinges are that open the Doors to your Customers Heart ask someone who works with Doors before the Sun goes down. You can reach me at the Link below.


...by Deremiah *CPE, your Customer PASSION Evangelist



Deremiah *CPE, Author of 52 GREAT WEEKS, has created a simple yet novel way for small business owners to expand the footprint of their business through Customer PASSION Evangelizm. If you need a one of a kind solution that's customized for the specific nature of your business with a guarantee contact Deremiah *CPE today, at the link below on Linkedin So you can see if you qualify for the one of a kind "Customer PASSION Evangelizm" Experience. Deremiah *CPE has a wealth of experience gained from working with some of the leading companies in America like ADT, Encyclopaedia Britannica, Kemper Financial Services and way to many other companies to name here.  Deremiah *CPE has also been featured on Sirius XM & CBS Radio. Besides a host of print media like Dallas Morning News, Chicago Tribune and over 167 newspapers through Knight Ridder which  was the 2nd largest newspaper company in the United States but is now owned by the McClatchy Company.  Click the link below if you're serious about your Customers. 





Thursday, February 20, 2014

CUSTOMER EVANGELIZM TIP #191


CUSTOMER EVANGELIZM TIP #191: 

How many times have you had someone do business with you because they liked you? I'd be willing to bet most transactions that have occurred between you and your clients have happened because your customer liked you. 

I've had more people do business with me for one reason and one simple reason alone...Because "They Liked Me". 

That's right People will do business with You every day of the week because they Like You more than for any other reason I am aware of. Please don't underestimate how Important being Liked is to the SUCCESS of Your Business. 

People who know more about their product than any one else in your industry go out of business Every Single Day. This happens mostly because...it's not our narrow Focus...upon our "Products"...that keep our Customers interested in what we are selling...but it's our Focus-on-our-Customers that make buying our products so irresistible to them.

If you'd like to know more about "How To Improve Your Like-ability" (to the degree that your Customer begins to buy exclusively from you...because they like you)...just let me know. 

...by Deremiah *CPE, your Customer PASSION Evangelist

PS
Because you love the Customer I know you'll apply this strategic solution and really GROW your business. Here's to your prosperity


Deremiah *CPE, Author of 52 GREAT WEEKS, has created a simple yet novel way for small business owners to expand the footprint of their business through Customer PASSION Evangelizm. If you need a one of a kind solution that's customized for the specific nature of your business with a guarantee contact Deremiah *CPE today, at the link below on Linkedin So you can see if you qualify for the one of a kind "Customer PASSION Evangelizm" Experience. Deremiah *CPE has a wealth of experience gained from working with some of the leading companies in America like ADT, Encyclopaedia Britannica, Kemper Financial Services and way to many other companies to name here.  Deremiah *CPE has also been featured on Sirius XM & CBS Radio. Besides a host of print media like Dallas Morning News, Chicago Tribune and over 167 newspapers through Knight Ridder which  was the 2nd largest newspaper company in the United States but is now owned by the McClatchy Company.  Click the link below if you're serious about your Customers. 

Tuesday, February 18, 2014

CUSTOMER EVANGELIZM TIP #10

CUSTOMER EVANGELIZM TIP #10: 

The Laws of Customer PASSION Evangelizm are the same as The Laws of the Universe...Whatever you Put Out you will Bring In or another way to say it is whatever you Plant you will Harvest! 

This simply means...To the degree that your Customers can "See" and "Feel" that you Care about them, 

***your Customers will reflect this back to you like a mirror*** 

and they will make you aware that they FEEL and CARE about You!...Make a Customer HAPPY today and apply the Laws of Customer PASSION Evangelizm.

...by Deremiah *CPE, your Customer PASSION Evangelist



Friday, February 14, 2014

CUSTOMER EVANGELIZM TIP #8:

CUSTOMER EVANGELIZM TIP #8: 


HAPPY CUSTOMERS ARE CREATED...

HAPPY Customers are Created. When we Deliver Solution based RESULTS that Solve a Customers Problems or fulFILLS their INDIVIDUAL "NEEDS" we CREATE HAPPY CUSTOMERS. This should be one of the Primary drivers of all Great Business. If a business isn't Creating truly HAPPY CUSTOMERS then what is the purpose of their business?


TRY SEEING YOUR CUSTOMERS HAPPIER FOR A NEW EXPERIENCE...

If you've never seen a HAPPY CUSTOMER then you've never truly SEEN one of the Most REMARKABLE SIGHTS of All Times. Think about it...when people truly are being fulfilled because the Solution is bringing about a RESULT that has solved a problem you've been trying to deal with you should be Very HAPPY!


AND THE 8TH WONDER OF THE WORLD IS?

HAPPY CUSTOMERS! Hands down HAPPY CUSTOMERS are truly the "8th WONDER of the WORLD"...Do you Create "HAPPY CUSTOMERS?"...Would you like to know how to Do it Almost EVERY SINGLE TIME? I'd love to help you create the right state of HAPPINESS for every Customer you have but that would take me truly understanding "What kind of Experience are you trying to Create for your Customers?" I can tell you one thing for sure that if it is not HAPPY you're missing an AMAZING OPPORTUNITY to Successfully Achieve several different things for yourself almost Automatically. Don't just keep thinking about it...the line outside of my door is getting longer.

...by Deremiah *CPE, your Customer PASSION Evangelist


PS
Because you love the Customer I know you'll apply this strategic solution and really GROW your business. Here's to your prosperity


Deremiah *CPE, Author of 52 GREAT WEEKS, has created a simple yet novel way for small business owners to expand the footprint of their business through Customer PASSION Evangelizm. If you need a one of a kind solution that's customized for the specific nature of your business with a guarantee contact Deremiah *CPE today, at the link below on Linkedin So you can see if you qualify for the one of a kind "Customer PASSION Evangelizm" Experience. Deremiah *CPE has a wealth of experience gained from working with some of the leading companies in America like ADT, Encyclopaedia Britannica, Kemper Financial Services and way to many other companies to name here.  Deremiah *CPE has also been featured on Sirius XM & CBS Radio. Besides a host of print media like Dallas Morning News, Chicago Tribune and over 167 newspapers through Knight Ridder which  was the 2nd largest newspaper company in the United States but is now owned by the McClatchy Company.  Click the link below if you're serious about your Customers. 

Thursday, February 13, 2014

CUSTOMER EVANGELIZM TIP #132 E-Motionally...that's How they buy but why?

CUSTOMER EVANGELIZM TIP #132: 

Customers buy EMOTIONALLY. So Find out what they CARE about and create your products & services around what they need and soon they'll CARE about your Solution.

When we understand that our Customers are Emotional Human Beings having an "Emotional Experience" on a daily basis...regardless of their gender, their religious or non-religious beliefs, their culture, their race or ethnicity they are all moved to make a purchasing decision based on their Emotions. 

The word Emotions has the root word Motion in it as a foundational root. So if we are to have impact on an "Emotional Customer" we must interact with them on an Emotional level in an Emotional way using our E-Motions. Let's say E-Motion stands for 

Exciting-Motions...

Expressive-Motions...

Experience-Motions

Exuberant-Motions...

Empathic-Motions...

EnJoy-Motions...

Engaged-Motions...




When we can meet our Customers on one of these 7 E-Motional planes then we can take our Customers on a ride where they will Soar in the moment...then and only then can they truly FEEL Free about all that we are making available to them and for them. 

Customers need to be Uplifted in a way they truly Connects us (both Customer & Seller) in the purchasing experience. When our Customers realize that we are there exclusively for them...( not to make a dollar ) but to Make an IMPRESSIVE Experience that they can Remember in a Very very good way...then we are realizing and recognizing our true calling in the Customer Seller interaction. 

Allow this Customer Evangelizm Tip use you in a way that you allow yourself to Go to the Next Level of the Customer Emotional Experience. They're buying Emotionally anyway...you might as well meet them there...right where they are already in their own Emotional Experience!

...by Deremiah *CPE your Customer PASSION Evangelist



PS
Because you love the Customer I know you'll apply this strategic solution and really GROW your business. Here's to your prosperity

Deremiah *CPE, Author of 52 GREAT WEEKS, has created a simple yet novel way for small business owners to expand the footprint of their business through Customer PASSION Evangelizm. If you need a one of a kind solution that's customized for the specific nature of your business with a guarantee contact Deremiah *CPE today, at the link below on Linkedin So you can see if you qualify for the one of a kind "Customer PASSION Evangelizm" Experience. Deremiah *CPE has a wealth of experience gained from working with some of the leading companies in America like ADT, Encyclopaedia Britannica, Kemper Financial Services and way to many other companies to name here.  Deremiah *CPE has also been featured on Sirius XM & CBS Radio. Besides a host of print media like Dallas Morning News, Chicago Tribune and over 167 newspapers through Knight Ridder which  was the 2nd largest newspaper company in the United States but is now owned by the McClatchy Company.  Click the link below if you're serious about your Customers. 




CUSTOMER EVANGELIZM TIP #78

CUSTOMER EVANGELIZM TIP #78: 

Be Honest with your Customers...it's the best way to strengthen Customer Retention...by Deremiah *CPE

It's so important you gain a reputation of honesty with your clients...especially if you plan to keep Customers for a long time.  Keeping Customers or as it's commonly known "Customer Retention" is at the foundation of Customer PASSION Evangelizm. 


Without the retaining of Customers you have to wake up every morning looking for your next Customer in order to bring in money for your company. However the day you begin to see that nurturing existing Customers is the fastest way to grow your audience (as you are building upon existing Customers) that will be the day you realize you are building equity into your future. 

So how are you doing with building long term equity into the future of your business or company? Do your Customers get a good sense that you are honestly working with them for the long haul? Hopefully they are seeing it because Customer Evangelizm Tip #78 is making you Money while you Sleep. 

...by Deremiah *CPE, your Customer PASSION Evangelist


PS
Because you love the Customer I know you'll apply this strategic solution and really GROW your business. Here's to your prosperity


Deremiah *CPE, Author of 52 GREAT WEEKS, has created a simple yet novel way for small business owners to expand the footprint of their business through Customer PASSION Evangelizm. If you need a one of a kind solution that's customized for the specific nature of your business with a guarantee contact Deremiah *CPE today, at the link below on Linkedin So you can see if you qualify for the one of a kind "Customer PASSION Evangelizm" Experience. Deremiah *CPE has a wealth of experience gained from working with some of the leading companies in America like ADT, Encyclopaedia Britannica, Kemper Financial Services and way to many other companies to name here.  Deremiah *CPE has also been featured on Sirius XM & CBS Radio. Besides a host of print media like Dallas Morning News, Chicago Tribune and over 167 newspapers through Knight Ridder which  was the 2nd largest newspaper company in the United States but is now owned by the McClatchy Company.  Click the link below if you're serious about your Customers. 

Wednesday, February 12, 2014

CUSTOMER EVANGELIZM TIP #320

CUSTOMER EVANGELIZM TIP #320: 

Never offer your CUSTOMERS anything less than the TRUTH in order to become More Highly TRUSTED. Most rightfully question the TRUTH of all events and this is primarily for two reasons it would take me much too long to explain. But a client of mine was surprised when I Admitted and quickly Apologized for a mistake a company I was working for had made. I informed him that there would be no excuse good enough to justify what had happened but that if he allowed me to I would make sure it got straightened out. It was a 2 hour drive but well worth it.

So why would I drive two hours to meet an Angry Customer that was going to chew me out and hand me my butt when I got to his office...because it was the right thing to do. It had become an industry norm at that time for salesmen to just ignore the Customer unless the Customer wanted to buy something. If the Customer was not buying the Salesman was not taking calls from customers who weren't buying and they sure were not taking a two hour trip to get yelled at for a Customer that they had nothing to do with being angry. But I went because I knew it was the right thing to do. Our company had let the Customer down and if we were going to maintain the client going forward in the future we would need to Re-establish our Relationship.

 Relationship is Key but so are the first two actions I took above...Admitting error and Apologizing to the Customer. There are very few companies better at doing this than McDonald's. If you don't believe me call them up and ask them what they do when a mistake is made by one of their employees. This is also Key to your Success as well and it's the only real way to Re-Establish Relationship and Re-Establish Trust again. It's one of the primary attributes of a Customer Passion Evangelist.

 ...by Deremiah *CPE, your Customer PASSION Evangelist


PS
Because you love the Customer I know you'll apply this strategic solution and really GROW your business. Here's to your Prosperity


Deremiah *CPE, Author of 52 GREAT WEEKS, has created a simple yet novel way for small business owners to expand the footprint of their business through Customer PASSION Evangelizm. If you need a one of a kind solution that's customized for the specific nature of your business with a guarantee contact Deremiah *CPE today, at the link below on Linkedin So you can see if you qualify for the one of a kind "Customer PASSION Evangelizm" Experience. Deremiah *CPE has a wealth of experience gained from working with some of the leading companies in America like ADT, Encyclopaedia Britannica, Kemper Financial Services and way to many other companies to name here.  Deremiah *CPE has also been featured on Sirius XM & CBS Radio. Besides a host of print media like Dallas Morning News, Chicago Tribune and over 167 newspapers through Knight Ridder which  was the 2nd largest newspaper company in the United States but is now owned by the McClatchy Company.  Click the link below if you're serious about your Customers.